The non-conformist goal today must not, can not be to conquer those in The Matrix. This is the fault in the Wachowski bros. movie which made it christian, that those having been unplugged where simply (and futilely) slaving to unplug others. Their suffering is christian compassion, and Neo is an impossibly strong messiah who excuses their lack of strength.
The non-conformist goal must be to create safe-havens for all the things that bring us joy, the things which countered in the Matrix life are shut down by agents (which are in everybody still plugged in, you'll remember). Much like tha Animatrix short where they hack robots.
We have a bounty, boat loads of maps, clues and navigating equipment. We know so much, and the thing we know most is that we have the begennings to know much more, at least much further.
Human power escalates with collectivity, it requires it. This is what they use to blackmail the plugged-in-ers, whence they sneak so many of what US politicians call earmarks. We don't fuck with them, we build smart enough not to be fucked with by them, and eventually our shit is so good that they naturally evolve into us.
The challenge, then, is to approach this separation while acquiring and keeping and further acquiring means and power to do those things that bring us joy. Perhaps we can find spaces within spaces.
I'm thinking legislation, to legaly create orders of institutions that allow us to begin those spaces. An institution that is excempt from taxes for being legally obligated to be self-sustaining once built.
Any other ideas are also welcome.